After reading about 32’s Ultralight boots in the sweaty foot thread, and wondering more about the weight of the “lightest boot available”, I sent them the following email.
Me: “Soooo, you say the Ultralight is the lightest boot ever made. Cool. But, uh, how ’bout reporting that weight (for a size 10)?”
Their reply: “Well, they are the lightest boots in any size.”
Oh man that is rich. Why are they being so tight lipped about it? Can’t figure out how to work a scale. Ijits…
Or maybe they are worried that if someone knows the weight they will try to out do them? Ijits again… 😆
You should reply back and send them this link. I know a couple of other snowboard forums that would find this amusing. Definitely does not make me want to buy their product if they won’t answer a simple question like this.
I’ll admit that their response was weak, but remember that they make 13 sizes per style, so it’s hard to tout the weight of every size. However, stating the weight for a common size (size 10) is not unreasonable… just like clothing companies state the weight of a size large jacket for reference. We can’t forget that we are dealing with an industry that’s overdosed on markerting and hype… it’s all about image! It’s usually fashion before function in the snowboard world! Getting the techi details on snowboard product takes some dedication. 😉
Here’s more of the same that I saw in the thinking room today, in the transworld buyers guide:
I went to the webpage, not only does it say nothing about the actual weight, it also doesn’t say anything about being the lightest binding ever. I love that kind of marketing! Must work really well on 14 year olds.
This has nothing to do with the subject at hand, but is nonetheless awesome:
Here’s more of the same that I saw in the thinking room today, in the transworld buyers guide:
I went to the webpage, not only does it say nothing about the actual weight, it also doesn’t say anything about being the lightest binding ever. I love that kind of marketing! Must work really well on 14 year olds.
Nice find and true dat!
I think I see a new joke coming too….
Snowboarders…….so stupid they cant even read a scale. 😆 😆 😆
splittilps, You should email flow like you did 32 and report back! 8) 😆
Burton Vapor board + Flow M Series bindings + 32 Ultralight boots = LIGHTEST SET-UP EVER??? Prove it… where’s the facts to support these statements?
I’m so turned off by the snowboard marketing these days. I was laughing at what they called a Buyers Guide… so much crap available now. Btw, what happened to freeride snowboarding and all the functional gear for riding the mountains, not snowparks and halfpipes? Is snowboarding now only for people 25 and under? What’s up? 😕
P.S. we should send this thread to 32, Flow and Burton… plus anyone else with BIG claims, yet no facts to support their statements.
Yoda, you hit a nerve. What has happened to practical gear? I have to buy new gear about every season. I get close to a 100 days in a year w/ 50 % in the BC and all my shiiit has to come from the ski industry becasue I am not a “typical” snowboarder. I realize the BC market will remain relatively small due to the amount of effort it takes to enjoy it, but all mtn. riding not getting any marketing is killing me. Some of my so called friends have gone back to skiing for this reason. I am a boarder to the core but my section of the industry needs to pump it up a little/a lot. Sorry about going off, but the park image is not what snowboarding is entirely about. I use to be very proud of what snowboarding represented and for the past few years I’ve either hit old age or the image has changed. Probably both, but I do not think 35 is old for Mtn. Junkies. Ryon
Yoda, you hit a nerve. What has happened to practical gear? I have to buy new gear about every season. I get close to a 100 days in a year w/ 50 % in the BC and all my shiiit has to come from the ski industry becasue I am not a “typical” snowboarder. I realize the BC market will remain relatively small due to the amount of effort it takes to enjoy it, but all mtn. riding not getting any marketing is killing me. Some of my so called friends have gone back to skiing for this reason. I am a boarder to the core but my section of the industry needs to pump it up a little/a lot. Sorry about going off, but the park image is not what snowboarding is entirely about. I use to be very proud of what snowboarding represented and for the past few years I’ve either hit old age or the image has changed.
the truth. i don’t get quite that many days, but i’m over 50 days BC…and i’m buyin’ ski gear too @ryon wrote:
but I do not think 35 is old for Mtn. Junkies. Ryon
Burton Vapor board + Flow M Series bindings + 32 Ultralight boots = LIGHTEST SET-UP EVER??? Prove it… where’s the facts to support these statements?
I’m so turned off by the snowboard marketing these days. I was laughing at what they called a Buyers Guide… so much crap available now. Btw, what happened to freeride snowboarding and all the functional gear for riding the mountains, not snowparks and halfpipes? Is snowboarding now only for people 25 and under? What’s up? 😕
P.S. we should send this thread to 32, Flow and Burton… plus anyone else with BIG claims, yet no facts to support their statements.
Actually the Elan Inverse is lighter than the Vapor. I actually read the weights in a mag. Have to go look for it. No point really.
Actually the Elan Inverse is lighter than the Vapor. I actually read the weights in a mag. Have to go look for it. No point really.
Funny that you mention the Inverse… I was going to post that model instead, but Burton is also touting their board as the lightest. Goes to show that the snowboard marketing thing is bullshit. I’ve heard the Elan is actually lighter, but who buys (or stocks) Elan compared to Burton. Actually many unknowingly buy Elan since they make 90% of the snowboards in the market place.
Most of this JUNK is made for people that ride maybe 5X a year. I’m sure Scotty Lago is great rider but I’m also sure he doesn’t have to pay for his gear. Hopefully he can at least turn his board w/o skidding.
Snowboarding became a fashion statement some time ago guys.
They don’t weigh boards because no 2 will weigh the same. Burton wouldn’t want to embarrass themselves since they spent all that R & D time on the Vapor and it really isn’t any lighter than a Custom.
A snowboard doesn’t quite need space shuttle tolerances.
After making a board for myself, I doubt I’ll purchase a CHINESE board again. POOR QUALITY – HIGH PRICE.
Actually the Elan Inverse is lighter than the Vapor. I actually read the weights in a mag. Have to go look for it. No point really.
Funny that you mention the Inverse… I was going to post that model instead, but Burton is also touting their board as the lightest. Goes to show that the snowboard marketing thing is bullshit. I’ve heard the Elan is actually lighter, but who buys (or stocks) Elan compared to Burton. Actually many unknowingly buy Elan since they make 90% of the snowboards in the market place.
They are pretty close to that number in the ski world too.
Yeah, I bet most don’t know that Elan makes many snowboards. My Flow solitude is a board made by Elan. They make high quality stuff, but it’s only as good as the design they are put to manufacture.
I got the chance to try out the 32 Ultralight boots. I was majorly unimpressed. 🙁 I will give 32 credit of having the made lightest boot out… it was lighter than any other lightweight boot from other mfgs for the same given size. The big problem is the liner is made with this grey closed-cell foam that was not lined. It caused your foot to stick badly upon getting it on and was very harsh fitting. The fit is for someone with a Fred Flintstone sized foot. Did I mention it was a bitch to put on? It did lace up ok and it had a regular lacing system, but my feet are low-volume, so they were still loose on the fit once laced. Over all I would avoid checking this boot out, there’s better designed lightweight boots from other companies available.
I also got a chance to try the new Serow from Burton… very cool boot!!! Last I tried out an old favorite… Deelux boots. They make great fitting boots, but they never get any credit. I tried their ID model and was way impressed, but it requires Superfeet to make the fit right. Their lacing system is identical to Burtons.
Btw, Rome’s Design is the same weight as the Burton Vapor (if not lighter), but with a carbon/woodcore construction retailing at $550. The Burton Vapor with its aluminum honeycomb core and fancy ? contruction is $1000.
I was out of town last week but returned to find this reply in my inbox. Since they wouldn’t give me an actual weight I asked 32 if those boots were lighter than the Dynafit AT boots I was considering for use with my split…
“If you are using a split board it sounds like you will be doing lots of hiking and cross country stuff – right? Well if so I wouldn’t go for the ultralight, you might float away, but really that boot is for park riding. I would go for the prime”
That’s more helpful than their other reply and I give them props for the humor, but now I wonder “why the Prime”?
The Prime has one of those Recco doodads in it, and since we all carry the large specialized Recco dish with us in the backcountry that will really come in handy.