Print ad, time to vote

Forums Splitboard Talk Forum Print ad, time to vote
Forums Splitboard Talk Forum Print ad, time to vote
Viewing 15 posts - 1 through 15 (of 29 total)
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  • #567231
    Profile photo of bcriderbcrider
    4149 Posts

    Ok, I need to make a decision in the next 24 hours!

    Lets vote. :)

    1.

    2.

    3.

    4.

    ps. mmcpheet, please check yer PMs.

    #584686
    Profile photo of Jon DahlJon Dahl
    384 Posts

    #4 is the cleanest one, and the most visually appealing w/o being too busy.

    #584687
    Profile photo of SanFrantasticoSanFrantastico
    1471 Posts

    1 & 4 have the same clean look. I think the message of #1 better describes what’s going on at the site.

    #584688
    Profile photo of lifelinksplitlifelinksplit
    282 Posts

    I think #4 is clean and the message will be enough to make people check out the site. I know it didn’t take much to get me to check it out when I heard about it in backcountry or wherever I saw it the first time.

    #584689
    Profile photo of rms56rms56
    121 Posts

    4

    The text creates interest.

    #584690
    Profile photo of jimwjimw
    1405 Posts

    I vote for #4.

    Who is the JONG in the photo though?? :)

    #584691
    Profile photo of KillclimbzKillclimbz
    1156 Posts

    ^^^^ I dunno some poseur :lol:

    I like #1 just for the fact that it’s simple. #4 would be my next choice.

    #584692
    Profile photo of butryonbutryon
    47 Posts

    #1 , backcountry community seems to fit.

    #584693
    Profile photo of bgirloftheworldbgirloftheworld
    16 Posts

    My vote’s for #3 b/o the message.

    #584694
    Profile photo of ttrichettriche
    116 Posts

    Brevity is wit and elegance comes from simplicity, so…

    I voted for #4. Second choice would be #1. I could be persuaded to vote either way but I impulsively clicked on #4. Either is a good looking ad! Let’s see if we can’t work mmcpheet’s image into something more stylized to represent the site as it grows and matures. The cave drawing is better than many logos (refer to the original ad thread for details ;-)) but the dynamism of a pack-toting boarder hopping a cornice is where it’s at. It gets to the heart of the matter — a splitboard is a tool to get into the backcountry and, especially for snowboarders, spend less time learning and more time enjoying the experience.

    If you look at Biglines.com, they have an instantly-recognizable logo that sums up what they are all about. I think that this ad shows splitboard.com is moving in the right direction, and I’d love to see it spill over into the site design, so that it’s more immediately accessible to people who are “just curious”. (eg. so that they succumb to temptation and drink the kool-aid)

    When conditions are grim, there’s nothing more versatile than a split. People ought to know this. It’s our DUTY to spread the WORD!!!!1
    And a simple right-between-the-eyes image says an awful lot.

    My suggestion — don’t dilute it with lots of flowery prose — if people don’t “get it” upon arrival, then it’s the site that needs fixing. But the ad is great! It sets the tone for more fun stuff to come. Now if all the pictures on the front page were as rad as your Doodad descent shot… and people could immediately grasp what all is available (from sb101, Bomber, the forums)… then I think we’d really be cooking with gas.

    Maybe a poll about what things are most important and useful to existing users of the site could guide its evolution. eg. Syndicating regional avy forecasts on the front page? Trip planner/mapper/attendee tracker? Popular forum topics? What should people who see this ad and come to the site see first, and what do returning users value the most?

    Just like with your product design, meeting a need in the market (even if it’s just the market for interested eyeballs) is a proven strategy for success.

    #584695
    Profile photo of bcriderbcrider
    4149 Posts

    ttriche,

    As my boy Tone Loc would say…..

    “Lets do it”…

    :lol:

    #584696
    Profile photo of huFferhuFfer
    51 Posts

    @ttriche wrote:

    When conditions are grim, there’s nothing more versatile than a split. People ought to know this. It’s our DUTY to spread the WORD!!!!1
    And a simple right-between-the-eyes image says an awful lot.

    Just Curious about this statement:

    Why? Do you like a crowded tracked up BC? I hate it and really don’t want to see anyone at all. I go ther cause the snow and terrain rocks and to get as far away from the masses as possible. I sure don’t care whether the “sport” becomes more popular, on the contrary I hope it’s too much work for most…

    just my buck-o-five…

    incidently I voted for #4… I find the inclusion of the word “community” unnecessary.

    #584697
    Profile photo of SanFrantasticoSanFrantastico
    1471 Posts

    misanthrope!

    #584698
    Profile photo of butryonbutryon
    47 Posts

    wow, ya misanthrope. when i visit the site i think there is a sense of community. in fact the splitfest’s are all about the bc community, i think?

    #584699
    Profile photo of InTheMountainsInTheMountains
    213 Posts

    cause the snow and terrain rocks and to get as far away from the masses as possible. I sure don’t care whether the “sport” becomes more popular, on the contrary I hope it’s too much work for most

    I’ve been itching to get backcountry tracks for 25 years, and and for the past 2-3 years am finally in a position to get some. The recent “mainstreaming” of backcountry skiing/riding has me wondering if i don’t agree with HuFfer. He may be a misanthrope, but fresh tracks and no crowds definitely has its appeal. And i think that’s why most of us are out there.
    I don’t however feel that this is contrary to the community we’ve ( or BCRider) have created on the web.

    Misanthrope Gary

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